Blogging is a great way you can make money online. Part of what goes into monetizing your blog includes: ditching out valuable and relevant SEO content, pushing traffic, making money via affiliate marketing, and lots more.
However, some blogs are for a different purpose other than primarily for making money. One of such blogs is a personal blog where you could document your marketing journey.
A personal blog about your marketing journey focuses on detailing your personal experiences, both the good and bad ones of your journey. It is where you report your feelings, thoughts, failures, and success.
Having a personal blog has some key benefits. Here are some of them.
Helps Improve You As A Writer
For one thing, blogging about your online marketing journey would help you to become a better writer. Writing, of course, is a very valuable skill in this day and age. Almost everything about putting your business in the cyberworld is about putting out content. There is video content, graphic content, email marketing, and other forms of written content.
By having a personal blog about your marketing journey, your writing skills would get better and better. You would get more things done faster, as related to your business. The more you blog, the better your writing gets, and the more your writing speed improves.
Forces You To Focus
When you keep an online journal about your online marketing journey, you are far more likely to achieve your business goals. The reason is that writing a journal about your marketing experience would keep you focused on one thing at a time. So you are less likely to be jumping from one project to the other. For instance, if you were doing Kindle Publishing and writing a blog on your journey, you would focus more on how you would publish more books on Amazon and on ways to boost sales.
As part of your marketing journey, too, you would be sharing a lot of details about your goals and how you intend to achieve them. For instance, if you write about your wish to increase more sales every month on KDP, you would notice that you would start sharing your thoughts on how you intend to achieve your goal of boosting your monthly sales. And much of this might happen without you even forcing yourself. It is almost automatic.
By doing this, you are far less likely to move into a different business project that has no direct connection with your business goal. For instance, you are far less likely to start venturing into eCommerce, which of course, has no direct bearing on your KDP plans. If you were to venture into something unrelated to your business goals, it would mean that you would be starting to write about your marketing journey all over again, leaving your previous posts on your marketing journey hanging.
Helps to Relieve You of Stress
Building your business online comes with much hassle and stress. It could leave you drained physically and emotionally if you are not especially careful. Going through the learning process, failing, relearning, unlearning, and trying to get a mastery of the fundamentals could build up so much stress.
You would have to cope with testing and failing and tweaking one thing or the other here and there. Some things you think might work out well could turn out as a failure. Whereas other things you didn’t think would contribute positively could be the things that would eventually bring much success. All of these could increase your stress level.
However, writing a blog could help you to find relief from the build-up of stress. You would find out that writing could make you feel stress-relieved because as you journal your journey, you are including your thoughts and feelings, doubts, and failures. When you write out your thoughts clearly on a screen, it could help you see things more clearly rather than keeping everything foggy in your head. Seeing your thoughts on the screen could reveal areas you need to work on concerning your business plans or even open your mind to new and innovative ideas.
